Brand elements
TCN’s brand identity toolbox includes all the brand elements you need to create the desired brand experience.
Logotype
Typography
Colours
Grid system
Imagery
Infographics
Illustrations
Pictograms
Motion
Sound
The shift element
Guidelines
Use the guidelines when applying the brand elements in specific contexts and situations.
Independent companies
Interior identity
Internal communication
Merchandise
Office, email and stationery
Service vehicles
Signage
Social media
Special edition vehicles
Workwear
Brand strategy
The brand strategy consists of our single-brand strategy, the brand platform and our brand governance.
Templates
Using templates is the easiest way to achieve a uniform layout and to ensure a correct use of the logotype.
Backgrounds for desktop and phone
Email signature
Scania PowerPoint
View all templates